The FCC’s net neutrality vote finds billionaire Mark Cuban and similar opponents taking action before Thursday’s vote. In speeches, op-eds, congressional hearings, and media interviews they are warning of Web price hikes ahead, a long-lasting legal fight, and implying that the vote could have long-term negative repercussions for the FCC. Aside from targeting FCC president Tom Wheeler, critics are continuing to bash President Obama for his controversial decisions . They blame Obama for pushing Wheeler into making the contentious choice of regulating the Internet as a utility. Multiple organizations especially think tank organizations have raised their voice in opposition to the FCC’s actions.

“The FCC vote is only the end of the beginning,” Berin Szoka, president of TechFreedom, a group opposed to the FCC action, told TheWrap. “The next chapter is litigation or legislation. It is a mistake to think it is a done deal.”